Communication students present senior project

The Department of Journalism and Communication Studies held a senior capstone colloquium on Monday, May 5 in the Alumni Room of the College Union. The capstone presentations included research and practicums from seniors in the communication studies, journalism, and public relations majors. Jordan Conner and Caitlyn Johnson (public relations), Kyle Lutz (journalism), and Olivia Turner (communication studies) presented their research projects in their specific field of study. Connor, from Wheeling, W.Va., and Johnson, from Moundsville, W.Va., both public relations majors, created an awareness campaign for a gallery show opening for senior graphic design students. Using a mix of social media platforms and traditional media communication channels, Connor and Johnson led in the development of the campaign in coordination with Integrated Communications Collaborative, a campus student- led PR/AD agency, and measured the campaign’s impact on awareness of the gallery and event. Lutz, a journalism major from Louisville, Ohio presented research on the use of the agenda setting theory in media. Using past and current examples in modern media, Lutz will determine “if journalists are still doing a good job in covering stories using the agenda setting theory.” Turner, a communications studies student from Arrington, Va., presented her experience planning and hosting “Girls Night Inn: A Young Lady’s Worth.” Turner will present how she demonstrated her knowledge in communication skills when she budgeted, advertised, recruited, trained, researched, communicated, planned, and hosted the event. “Our seniors have put in a lot of hard work and are rightfully proud of their accomplishments,” said Tammie Beagle, assistant professor in the department of journalism and communication studies. “I invite all of you to come see and hear the culmination of four years of...

Department secures broadcasting grant

Jeffrey Pfister, instructor and director of WGLZ radio, recently announced that the department of journalism and communication studies secured a $2,500 grant from the West Virginia Broadcasters Educational Foundation (WVBEF). According to Pfister, the grant helps fund the “Vocalize” project and will “assist students in their development, enhancement, and mastering of oral storytelling through technical and artistic means.” The WVBEF funds high school and higher education programs in radio and television to “develop careers in the radio and television broadcast industry.” Each year the foundation awards grants for equipment, studios, and training. The $2,500 grant allows the department to purchase equipment used in the DMD 204-Radio Production and COM 362-Audio Production for Broadcast and Documentary courses. “Each of these courses enrolls nearly a dozen students,” said Pfister. “They will use the new technology to produce audio content for short productions like public service announcements, news features, and audio documentaries.” The grant was officially presented to Pfister by David Harrison, general manager of WCDK/WEIR radio. (Photo; David Harrison (left), general manager of WCDK/WEIR radio, presents Jeff Pfister (right), instructor and director of WGLZ radio, with the WVBEF...

USA TODAY Charitable Foundation awards department

USA TODAY awarded the journalism and communication studies department with 30 licenses for the electronic edition to their national newspaper. The grant allows students in media and journalism classes full access to the electronic edition, which is an exact replica of their daily print edition, through computers, laptops, smartphones, and tablet devices. Students are able to use the electronic edition to access article archives by subject area, view embedded videos related to the articles, listen to the audio files of the articles, and translates articles from English to other languages. The Foundation currently works with more than 25,000 K-12 classes across the country as well as over 400 college and university...

Professor Emeritus John Matviko remains pop culture resource for the news

West Liberty University Professor Emeritus John Matviko, Wheeling, was recently interviewed and featured in a story on the NBC’s Today Show news site. Matviko, who edited The American President in Popular Culture for Greenwood Press, has been interested in the intersection of politics and popular culture for most of his academic career and during the presidential election of 2008, he served as a go-to source for numerous national and international media including the Los Angeles Times, USA Today, ABC News, the Associated Press, Agence France Presse and The Times of India. The Aug. 7 story, “President Obama can let loose on late-night TV, thanks to Bill Clinton” by Vidya Rao examines how recent presidents have increasingly used popular culture to boost their popularity. Matviko has stayed active in popular culture studies. Recently, he contributed a lengthy book review for the current issue of The Journal of Popular Music and this fall he will teach “Rock and Roll and American Culture” for West Liberty’s honors program. West Liberty University is a forward-looking, four-year public university steeped in a rich heritage as West Virginia’s oldest institution of higher education. Led by President Robin C. Capehart, West Liberty is accredited by The Higher Learning Commission of the North Central Association of Colleges and Schools. For more information on WLU, please visit www.westliberty.edu or call 1.866.WESTLIB. AUGUST 8,...

Alumna Kim Nuzum-Lawrence Leads one of the State’s Top Ad Agencies

Alumna Kim Nuzum-Lawrence spent most of her professional career in educational public relations but is now partner and co-founder of one of West Virginia’s most respected and award-winning advertising and political consulting firms: Rainmaker, Inc. Formed in 2005, Rainmaker has captured dozens of state and national awards for its creative work in radio, television, print, politics and public affairs. Nuzum-Lawrence also serves as the executive director of Energize West Virginia, an organization that promotes the burgeoning natural gas industry and development of the Marcellus Shale in West Virginia. “I love the fact that I’m working on a second chapter in my professional life,” she said. “My work with Rainmaker has been so gratifying especially since we are a relatively small, new firm but have been able to emerge as the one of the top award-winning advertising/marketing agencies in the state. And the fact that we are considered the state’s premier political consulting firm is another great source of pride.” Prior to forming her own company, she served as director of communications for the West Virginia Department of Education where she was responsible for the agency’s entire communications effort and was chief speechwriter for the state superintendent of schools and the state board of education. Nuzum-Lawrence also spent 20 years traversing the country as an emcee for beauty pageants. A former Miss West Virginia-USA, she hosted shows in nearly every state for the Miss USA, Miss Teen USA, Miss Teen All American and Mrs. America pageant systems. Originally from Wheeling, she has lived in Charleston since 1991 and she and her husband, Alex, are avid golfers and tennis players. AUGUST 5, 2013 BY MZAMBITO...

Student DJ’s Are On the Air

The long wait is finally over. Student DJs will return to the airwaves starting next week. Checkout our on air schedule to see when will will have DJs on the air. They will also be starting their blogs next week so make sure you checkout everyones page to see what is on their minds. As usual we are streaming 24/7 so tune in and turn it up! If you are interested in joining the WGLZ staff or receiving more information about the Communications program at WLU contact Jeff Pfister at...