ALUMNI “WALL OF HONOR” The West Liberty University Alumni Board of Directors instituted a project in 1990 to demonstrate to current students, visitors, and friends that the college has some very successful graduates. This project, known as the “Alumni Wall of Honor,” is a dramatic way to honor some of the college’s most distinguished alumni and display pride in the accomplishments of its graduates. The concept was suggested by then Associate Professor of Physics Robert W. Schramm, who is a 1958 graduate of the college and a 2002 Alumni Wall of Honor inductee. The Alumni Wall of Honor is housed in the south end of the Union known as the Alumni Lounge.
JoAnne Monfradi Dunn
Inducted 2013JoAnne is a career-long marketer with a passion for innovation and mentorship. Her record of delivering outstanding business results, an impressive
resumé of volunteer activity, and support for industry educational initiatives have earned her the respect of her peers and the loyalty of a long list of employees,
clients, and business partners.
JoAnne began her career with Time Life as a business analyst and rapidly gravitated toward marketing management responsibilities. After Time Life, JoAnne went on to hold senior marketing and sales management positions with The Norman Rockwell Museum, Mal Dunn Associates and TC Index.
In 2002, JoAnne founded Alliant, an innovative database services company created to deliver a new breed of consumer targeting and segmentation solutions to marketers. As CEO, JoAnne leads Alliant’s business development strategy and ensures that the company’s analytic and product development functions keep pace with the rapidly evolving marketing environment.
In addition to her business success, JoAnne has a long record of giving back to her industry and mentoring young careers. She is a past president of the Direct Marketing Club of New York — a non-profit dedicated to supporting professional and undergraduate marketing education — and a recipient of the DMCNY’s Silver Apple and Mal Dunn Leadership awards. JoAnne also served for seven years on the board of MarketingEdge, a multi-million dollar endowment fund dedicated to support for marketing education.
She also is an energetic promoter of direct marketers’ interests and is active in efforts to promote and protect data-driven marketing practices. She is a member of the Direct Marketing Association Board of Directors and was recently elected Board Chair for the 2013-2014 term. She was a member of the DMA’s Ethics Policy Committee from 2006-2011 and served as Chair from 2009 through 2011.
Born and raised in Wheeling, JoAnne graduated from West Liberty in 1978 with a Bachelor of Arts, majoring in Communications and Theatre Arts. She currently resides in Patterson, New York, with her husband Gregory. They have two grown children, Kaitlin and Alexander.
