Art & Design: Illustration (B.A.)

B.A. in Art & Design: Illustration

Illustration uses visual imagery to communicate ideas and tell stories across editorial, publishing, advertising, education, and freelance work.

Expand Your Impact

in Illustration

Illustration is about more than just drawing. It’s about conveying messaging through imagery and problem solving complex communication in a visual form that an audience can better understand. 

Degree Type: Bachelor of Arts in Art & Design: Illustration
Total Credits: 120
Format: In-seat, classroom and lab settings

Program

Overview

Bring stories, ideas, and imagination to life through illustration. Our Illustration program empowers students to develop their artistic voice while learning to create impactful imagery for books, advertising, editorial publications, educational materials, and beyond. Illustration is the art of visual storytelling. In this program, students learn how to interpret, explain, and enhance written and conceptual ideas through original imagery, using both traditional and digital media to create work that informs, inspires, and engages audiences.

Who This

Program Is For

The Visual Storyteller
Students who are passionate about bringing stories, characters, and ideas to life through imagery. They are interested in narrative art, book illustration, comics, or conceptual storytelling and want to create work that informs, inspires, or entertains.

The Creative Artist
Students with a strong interest in drawing, painting, and developing their personal artistic style. They are motivated to refine their technical skills, explore different media, and create visually compelling work for artistic or commercial purposes.

The Freelance Creative Professional
Students who aspire to turn their artistic talent into a career. They are interested in opportunities in editorial, advertising, educational, or commissioned illustration, and want to build a professional portfolio and learn how to work with clients or as independent artists.

What

You’ll Learn

Students in the Illustration program develop the artistic, technical, and conceptual skills needed to create compelling visual stories and communicate ideas through imagery. Through hands-on projects and portfolio-building experiences, graduates leave prepared for careers in publishing, advertising, entertainment, education, and freelance illustration.

20230425 WLU 12336

Drawing & Visual Storytelling

  • Build strong foundational drawing skills in anatomy, perspective, composition, and form
  • Create illustrations that interpret, explain, and enhance written or conceptual ideas
  • Develop storytelling techniques for editorial, narrative, and conceptual work

Traditional & Digital Illustration Techniques

  • Explore a range of traditional media such as ink, paint, and mixed media
  • Use industry-standard software such as Adobe Photoshop, Adobe Illustrator, and Procreate for digital illustration and design
  • Create polished artwork for print, web, and multimedia applications

Professional Practice & Portfolio Development

  • Build a professional portfolio showcasing a range of illustration styles and applications
  • Present and refine work through critiques and client-style feedback
  • Gain experience in freelance practices, commissions, and creative entrepreneurship

Curriculum

Overview

The curriculum for Illustration is designed to provide students with the foundational elements of all aspects of storytelling and design, from basic elements of artistic design to creating complex illustrations in a variety of mediums.

Program Structure

  • General Education & Prerequisites: 47 credits
  • Illustration Coursework: 81 credits
View Illustration in the Catalog

View Illustration 4-Year Plan

Career &

Outcomes

Transform your artistic talent into a versatile career with the visual storytelling and technical skills top creative industries demand.

20230425 WLU 12933

Employers around the world are constantly in need of skilled illustrators and artists. Some jobs may include:

  • Illustrator
  • Editorial Illustrator
  • Book Illustrator
  • Children’s Book Illustrator
  • Concept Artist
  • Storyboard Artist
  • Character Designer
  • Visual Development Artist (VisDev Artist)
  • Comic Book Artist / Graphic Novelist
  • Editorial Artist
  • Advertising Illustrator
  • Medical Illustrator
  • Scientific Illustrator
  • Technical Illustrator
  • Packaging Illustrator
  • Surface Pattern Designer
  • Freelance Illustrator
  • Conceptual Illustrator
  • Art Director (with experience)
  • Game Artist (2D)

Program Length
& Format

Time to Completion:
Students are able to complete this program within four years. 

Delivery Format:
All courses are offered in-seat on campus.

Admission

Requirements

Students who are admitted to West Liberty University are able to begin coursework within Illustration. 

Requirements:

  • Admission to West Liberty University

An advisor will be assigned to you upon admission to help guide you through planning your coursework each semester.

Cost, Aid

& Affordability

West Liberty University is committed to delivering a high-quality professional education that remains accessible and affordable.

Tuition & Fees

JQ1A2035

Students may be eligible for:

  • Federal and state financial aid
  • Institutional scholarships
  • Program-specific or need-based assistance

Financial aid counselors and academic advisors work closely with students to help them understand costs, explore funding options, and plan for their educational investment.

Why Choose
West Liberty University

The Illustration program at West Liberty University offers a big degree in a small community. Students will have the opportunity to work individually with their faculty members and advisors, as well as the opportunity to work alongside their fellow classmates in small classes. 

 

Students benefit from:

  • Curriculum design for industry expectations 
  • Faculty expertise 
  • Hands-on or experiential learning opportunities 
  • Individualized attention
  • A caring, student-focused community

These elements ensure graduates are well prepared to enter the profession with confidence and credibility.

Steps to

Enrollment

Step 1: Apply to West Liberty University

Step 2: Declare your Illustration major

Step 3: Review the advising guide and prepare for enrollment

Admissions counselors and program advisors are here to support you at every step.

Become A
Hilltopper

West Liberty University is a place where you can pursue your dreams and prepare for the future. With more than 60 programs, a vibrant campus life, small classes, and an affordable cost, the quality education you’ll get at West Liberty is like no other.

Scroll to Top