Dean Announces Leadership Changes at West COB

Dean Loren Wenzel recently announced two leadership changes in the Gary E. West College of Business.  Carrie White, M.B.A., J.D., Associate Professor of Business, has assumed the role of Director of the Center for Entrepreneurship.  White previously served as Chairperson of the Department of Administrative Systems.  That department, renamed the Department of Management and Marketing, will be led by Interim Chairperson Joseph Scarpaci, Ph.D.

 

White will lead the West College of Business effort to advance President Robin Capehart’s vision to create a culture of entrepreneurship throughout the university.  The Center for Entrepreneurship’s inaugural focus is on curriculum, intellectual property/innovation, and the new Small and Family Business Program.  The Small and Family Business Program held its first event January 19, presenting nationally known small business speaker Gene Marks to an enthusiastic crowd of local small business owners.  Professor White will continue to teach courses in Entrepreneurship and Law in conjunction with her new responsibilities.  She also continues work on her dissertation in pursuit of an Ed.D. in Educational Leadership from West Virginia University.’

 

Scarpaci is Associate Professor of Marketing and will lead the dean’s effort to update the management and marketing curricula to provide students with cutting-edge preparation for job placement and career success.  Scarpaci, a Pittsburgh native, brings significant academic experience from Virginia Tech and has a keen research interest in Latin America.  He is widely published on Latin American issues, particularly relating to Cuba and its future.  He has recently published a book, Marketing without Advertising: Brand Preference and Consumer Choice in Cuba (Routledge).

 

The dean’s executive leadership committee includes White and Scarpaci, along with Department of Financial Systems Chairperson Michael Blackwell, Director of Marketing and Communications Annette McKain Godown, and Senior Consultant John Bonassi.

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