Friday, October 31st, 2014

Communication students present senior project

Capstone_Spring_14 The Department of Journalism and Communication Studies held a senior capstone colloquium on Monday, May 5 in the Alumni Room of the College Union. The capstone presentations included research and practicums from seniors in the communication studies, journalism, and public relations majors. Jordan Conner and Caitlyn Johnson (public relations), Kyle Lutz (journalism), and Olivia Turner (communication studies) presented their research projects in their specific field of study. Connor, from Wheeling, W.Va., and Johnson, from Moundsville, W.Va., both public relations majors, created an awareness campaign for a gallery show opening for senior graphic design students. Using a mix of social media platforms and traditional media communication channels, Connor and Johnson led in the development of the campaign in coordination with Integrated Communications Collaborative, a campus student- led PR/AD agency, and measured the campaign’s impact on awareness of the gallery and event. Lutz, a journalism major from Louisville, Ohio presented research on the use of the agenda setting theory in media. Using past and current examples in modern media, Lutz will determine “if journalists are still doing a good job in covering stories using the agenda setting theory.” Turner, a communications studies student from Arrington, Va., presented her experience planning and hosting “Girls Night Inn: A Young Lady’s Worth.” Turner will present how she demonstrated her knowledge in communication skills when she budgeted, advertised, recruited, trained, researched, communicated, planned, and hosted the event. “Our seniors have put in a lot of hard work and are rightfully proud of their accomplishments,” said Tammie Beagle, assistant professor in the department of journalism and communication studies. “I invite all of you to come see and hear the culmination of four years of study.”

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